TheLiquidBetsy’s Newest Partner- The Christopher & Dana Reeve Foundation

In an effort to expand my horizons and legitimize my endeavors on TheLiquidBetsy I decided to see what trouble I could stir up by offering to champion a cause or product, so long as it fit Betsy’s motto: “If it’s Good, it’s Good.”

Well, it doesn’t get much better than The Christopher & Dana Reeve Foundation and The Campaign to Cure Paralysis. It’s as good as good can get, and I am honored to be able to help.

The thing is, spinal cord injuries don’t discriminate- they are an equal opportunity life destroyer. The ripple effect of these types of injuries affect not the victim but care-givers and loved ones, friends, co-workers. And it not just an injury, these people need “whole life” treatment with services and assistance, not just therapy and medical care, to get back to being productive, contributing members of society.

But what if we could just cure paralysis? What would it be worth to you, to a loved one?  This is a “pay it forward” type of prevention. No one can mitigate a spinal cord injury, paralysis- cutting out the fat, taking up running or eating organic isn’t going to do the trick. Because it often finds you, via accident or injury.

So join in the Campaign to Cure Paralysis– ’cause if it’s Good, it’s Good.

This, my friends, is just Good.